Beauty Futures 2024 – Trend Report
Our latest report on the future of beauty, 14 pages of pure inspiration, that will get you up to speed with what will be huge in the industry in 2024. Can you really afford to miss it?
In this feature, we look at how the Gen Z generation is influencing the fundamental way we think about beauty.
We have identified three key trends and ‘easy wins’ to capture the imagination of this audience and some key players who are already dipping their toe in:
- Beauty and the metaverse
- Extreme personalisation
- Inclusive self-expression
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