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It’s Time to Measure Experiential Like It Matters.

Your brand experiences deserve better metrics. We’ll show you how.

Thursday 10th July: 10am EST / 3pm BST
For too long, live brand experience has been sold on sizzle over substance – big moments, viral buzz and glossy recap videos. But in an age of tighter budgets and heightened accountability, marketers need more than hype. They need proof.

Measuring live brand experience is hard – but not impossible. In fact, it’s never been more critical.

At Sense, we’ve spent over 15 years developing EMr, our proprietary experiential measurement tool. It helps brands quantify the true business impact of their campaigns – from immersive pop-ups to national sampling roadshows.

Join us on Thursday 10th July for a no-fluff, insight-rich webinar that will explore:

  • The evolving landscape of experiential marketing – and what’s next
  • Why robust measurement is the missing link in many brand strategies
  • Real-world case studies that show how measurement drives results
  • Practical tools, common myths and smart ways to set your experiential campaigns up for success

Plus, we’ll reveal our exclusive partnership with Crisp, the company whose SKUtrak retail analytics platform is trusted by the UK’s top grocery retailers. Together, we’ve created a new, data-led framework that directly links out-of-home sampling campaigns to verified sales performance. The result: a new standard of clarity, consistency and commercial relevance in a part of marketing that has long relied on guesswork.

Our speakers:

Nick Adams – CEO, Sense
Olivia Rayner – Creative Director, Sense
Chris MacRae – Senior Account Director, Sense
Adam Booth – Product Director, SKUtrak, Crisp

Register your interest

This webinar is built for brand leaders and marketers investing in or considering experiential marketing – from pop-ups and festivals to immersive brand worlds and product trial campaigns. If you’re building business cases, refining your experiential strategy or just tired of woolly ROI, this one’s for you.